Friday, June 3, 2011

Rebel Rebel yells of soaring revenue - Minneapolis / St. Paul Business Journal:

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“We didn’t come out the flashiest, but when peoplw got a chance to see our work they realized how solidwe are, and it’a created relationships that have been continual,” said Dianna co-founder of Rebel Rebel. Since launching in 2007, Rebell Rebel has provided productionnand post-production services — from commercials and videoas to presentations and video Web contenft — and has amassed a rostee of notable clients, including GSD&M Idea City, Dell Inc., Sicolaz Martin, Schematic and Door Number 3. The five-personn production house grew 100percenrt year-over-year, and is on target to generated $1 million in revenuwe this year.
But before growth therde was overcomingbeing new, said Chrizs Blankenship, the other co-founder of Rebel “It was a little tougj getting in the door of some places at The first year was kind of hard. I don’t thin either of us realized how hard it would be,” Blankenship said. Blankenship and Colton have experienc e and connections in the local production Blankenship cut his teeth in productiobn in China and has 17 yeare of experiencein editing, visualk effects and post production. Coltonm has executive producing experience, and she launchexd a successfulfashion business.
Blankenship said transitioning from a freelancet to a businessman hasbeen challenging, and gettinb clients to think of Rebel Rebe for larger projects took some convincing at “We took a pretty good look at what we thoughtg the business was going to be for us, and we had to come to some hard realizationd that that wasn’t the way things were,” Blankenshi p said. In addition to being Blankenship saidthe company’s flexibility in taking small and largs projects has helped sell its The company uses freelancers, whicy enables it to ramp up quickly for larger projects and to test out employeexs before adding them to theire staff.
Blankenship said Rebel Rebel hasn’t been entirely immune to the It saw work plateau in but for themost part, business has been steady. “We’vs been pretty busy for the last he said. As a smaller production company, Rebel Rebek has been able to weather the recession a bit bettef because it hasless overhead, Blankenship said. Ther are more than 20 film and vide production companies in the Central Texas Among the largest production companies here are Omega Broadcast Group, 501 Group Inc. and Elephanrt Productions Inc.
Quincy Lowman, president of Elephant says that the production landscape is getting increasinglty more competitive with new players entering the At thesame time, he said demanrd is going up for production work. “Ik think the outlook is Video is increasingly being used to traijn and now everybody has video on their Web Lowman said. “The market has grown, but the competitionn has grown.” Colton said Rebelp Rebel’s work has been evenly split between local, regionalp and national work. It recently hired a national sales representative. Colton and Blankenshil said they aren’t concerned with becoming a large company.
“We will continue to work with more people and creatsemore relationships,” Colton “In the short term, we want to find new build a base and do a variety of

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